404 Digital ("we," "us," "our") is a web design and development agency based in Sydney, Australia. We are committed to protecting your privacy and handling your personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

This Privacy Policy explains how we collect, use, store, and disclose personal information when you visit our website, contact us, or engage our services.

1. What Information We Collect

We may collect the following types of personal information:

• Contact details you provide, such as your name, email address, phone number, and business name, when you fill out a contact form, request a quote, or email us directly.

• Project information shared with us in the course of scoping or delivering a website build, such as business details, brand assets, or content you provide.

• Technical information collected automatically when you visit our website, including your IP address, browser type, device information, pages visited, and referral source, typically gathered through analytics tools such as Google Analytics.

• Cookies and similar technologies used to understand website usage and improve user experience. You can control cookies through your browser settings.

We do not knowingly collect sensitive information (such as health or financial details) unless you provide it to us directly and it is necessary for a project we are engaged to deliver.

2. How We Collect Information

We collect personal information:

• Directly from you, when you complete a contact or enquiry form, email us, or communicate with us about a project.

• Automatically, through cookies and website analytics when you browse our site.

• From third parties, where relevant to delivering a project (for example, if a client introduces us to a collaborator or supplier on their behalf).

  
  

3. How We Use Your Information

We use personal information to:

• Respond to enquiries and provide quotes.

• Deliver, manage, and support web design and development projects.

• Communicate with clients and prospective clients about our services.

• Improve our website and services based on usage data.

• Meet legal and accounting obligations, including invoicing and record keeping.

• Send marketing communications, where you have opted in, with the option to unsubscribe at any time.

We do not sell personal information to third parties.

4. Disclosure of Information

We may disclose personal information to:

• Service providers who support our business operations, such as hosting providers, email platforms, payment processors, or project management tools.

• Professional advisers, such as accountants or lawyers, where reasonably necessary.

• Government or regulatory bodies, where required by law.

Any third party we share information with is expected to handle it securely and only for the purpose it was provided.

5. Data Storage and Security

We take reasonable steps to protect personal information from misuse, loss, unauthorised access, modification, or disclosure. This includes using secure platforms for storing project and client data and limiting access to personal information to those who need it to perform their role.

No method of storage or transmission over the internet is completely secure, and we cannot guarantee absolute security of information provided to us.

6. Overseas Disclosure

Some of the third-party tools and platforms we use (such as hosting, email, or analytics providers) may store or process data outside Australia. Where this occurs, we take reasonable steps to ensure those providers handle personal information in a manner consistent with the Australian Privacy Principles.

7. Cookies

Our website may use cookies to:

• Understand how visitors use our site.

• Improve website performance and user experience.

• Support analytics and, where applicable, marketing tools.

You can disable cookies through your browser settings. Please note that some parts of our website may not function as intended if cookies are disabled.

8. Access and Correction

You have the right to request access to the personal information we hold about you and to request that it be corrected if it is inaccurate, incomplete, or outdated. To make a request, please contact us using the details below.

We will respond to reasonable requests within a reasonable timeframe and may need to verify your identity before providing access.

9. Data Retention

We retain personal information only for as long as necessary to fulfil the purposes outlined in this policy, or as required by law (for example, financial records under Australian tax law).

10. Complaints

If you believe we have breached your privacy or handled your personal information inappropriately, please contact us directly so we can investigate and respond. If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au.

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal obligations. The updated version will be posted on this page with a revised "last updated" date.

12. Contact Us

If you have any questions about this Privacy Policy or how we handle your personal information, please contact us via email: hello@404digital.com.au